Website content personalization is another top trend in 2023. As this statistic shows, most customers like the idea of websites becoming more personalized to their specific needs.

And the good news is, personalizing your content is easier than ever. There are tons of product recommendation plugins and personalization tools that allow you to make product and content suggestions to different customers based on their browsing history and user data.

Get a jump start on planning your website strategy for the New Year!

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About the author : Darlene

Darlene Gagnon is an award-winning entrepreneur recognized by the National Association of Women Business Owners and is an Enterprising Women Inspirational Entrepreneur. She served on the board of directors for Entrepreneurs’ Organization and has mentored entrepreneurs and start-ups for over a decade. Her two companies, WeKinnect Global Branding Agency and Kinetic Promotional Product Services, have been recognized as “Best Places to Work” and “Largest Agency” by American City Business Journal. Both companies serve the US, Canadian, European, and Australian markets. Both companies are located in The Woodlands, Texas, with teams in Canada, the Philippians, and India. Her digital marketing and advertising agency services in English-speaking countries around the world.