Omni-channel advertising is an integrated marketing strategy that involves using multiple channels simultaneously to reach a target audience. These channels include online display ads, search ads, email campaigns, social media advertising, and more.An omnichannel strategy allows businesses to build personal relationships with their customers and stay in constant contact with them across multiple platforms. By taking a holistic approach to marketing, businesses can ensure that all their messages are consistent and engaging for customers no matter where they are engaging with your brand.

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About the author : Darlene

Darlene Gagnon is an award-winning entrepreneur recognized by the National Association of Women Business Owners and is an Enterprising Women Inspirational Entrepreneur. She served on the board of directors for Entrepreneurs’ Organization and has mentored entrepreneurs and start-ups for over a decade. Her two companies, WeKinnect Global Branding Agency and Kinetic Promotional Product Services, have been recognized as “Best Places to Work” and “Largest Agency” by American City Business Journal. Both companies serve the US, Canadian, European, and Australian markets. Both companies are located in The Woodlands, Texas, with teams in Canada, the Philippians, and India. Her digital marketing and advertising agency services in English-speaking countries around the world.