When business owners and managers wear many hats and are crunched for time, the basic practices of good business hygiene often are the first to be put on the back burner, along with practices around advanced planning, cultivating long-term business strategies, and investing in growth. Yet during a recession, these practices have been known to make all the difference to a business’ success.

Recession-Proof Your Business

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About the author : Darlene

Darlene Gagnon is an award-winning entrepreneur recognized by the National Association of Women Business Owners and is an Enterprising Women Inspirational Entrepreneur. She served on the board of directors for Entrepreneurs’ Organization and has mentored entrepreneurs and start-ups for over a decade. Her two companies, WeKinnect Global Branding Agency and Kinetic Promotional Product Services, have been recognized as “Best Places to Work” and “Largest Agency” by American City Business Journal. Both companies serve the US, Canadian, European, and Australian markets. Both companies are located in The Woodlands, Texas, with teams in Canada, the Philippians, and India. Her digital marketing and advertising agency services in English-speaking countries around the world.