Digital Marketing Pillar 6: Email Marketing

Email marketing is an approach that uses email as a way of marketing to and nurturing potential and existing clients.

But first, you must build your email marketing list so that you have people to send your emails to in the first place. One way to gather new email addresses and expand your reach? Place calls to action (CTAs) on the website and blog encouraging people to sign up for your promotions or newsletters

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2023 Digital Marketing Strategy in 10 Steps.


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About the author : Darlene

Darlene Gagnon is an award-winning entrepreneur recognized by the National Association of Women Business Owners and is an Enterprising Women Inspirational Entrepreneur. She served on the board of directors for Entrepreneurs’ Organization and has mentored entrepreneurs and start-ups for over a decade. Her two companies, WeKinnect Global Branding Agency and Kinetic Promotional Product Services, have been recognized as “Best Places to Work” and “Largest Agency” by American City Business Journal. Both companies serve the US, Canadian, European, and Australian markets. Both companies are located in The Woodlands, Texas, with teams in Canada, the Philippians, and India. Her digital marketing and advertising agency services in English-speaking countries around the world.