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Email marketing is also very measurable. Once you send out messages, you can track how many people open and click through your emails. This information can help you gauge the effectiveness of your emails and make necessary adjustments. With other marketing methods, it can be difficult to track results and gauge ROI. But with email marketing, everything is measurable so you can fine-tune your tactics for maximum impact.
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About the author : Darlene
Darlene Gagnon is an award-winning entrepreneur recognized by the National Association of Women Business Owners and is an Enterprising Women Inspirational Entrepreneur. She served on the board of directors for Entrepreneurs’ Organization and has mentored entrepreneurs and start-ups for over a decade. Her two companies, WeKinnect Global Branding Agency and Kinetic Promotional Product Services, have been recognized as “Best Places to Work” and “Largest Agency” by American City Business Journal. Both companies serve the US, Canadian, European, and Australian markets. Both companies are located in The Woodlands, Texas, with teams in Canada, the Philippians, and India. Her digital marketing and advertising agency services in English-speaking countries around the world.