It is undeniable that social media is a change maker in marketing. So the question is, does email marketing still work?
Of course! Most of your customers, who have social media, surely have emails. In addition to this, the return of investment in email marketing is quite larger than social media; with an estimate of 3800% ROI or 38 dollars in return from $1 that was spent.
Through email marketing, you are making your brand relevant to your customers as there is always an assurance that you can reach them.
By checking on our Best Practice Checklist, you can create more impactful emails for your marketing campaigns.