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Consumer Insights: Technology

Technology trends can be broadly defined as adopting new or advanced technology rapidly adopted by a larger population. Examples include the increased use of artificial intelligence (AI), machine learning, cloud computing, and mobile devices. Following technology trends is essential for businesses to remain competitive and keep up with the changing times. Staying current on consumer technology helps businesses anticipate customer needs and identify emerging opportunities. By staying ahead of the curve, businesses can ensure their products align with customer desires and remain relevant in the ever-evolving market.

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